Pumpprice Insights

Data Insights Hub

Deep dives into fuel prices, trends, and analytics.

These insights cover UK stations only. No data for France yet - French stations are coming soon.

The
Government Cut

A daily snapshot illustrating exactly how much of a 60L fill-up goes to taxes vs. the retailer.

Tax Breakdown

Based on a 60L fill-up of Petrol (E10) at 170.9p

Total Cost£102.54
Duty
£31.77
VAT
£17.09
Fuel
£53.68

Today, the Government is taking 47.6% of your fill-up.

Why does the government take more when prices rise?

While Fuel Duty is a fixed rate (currently 52.95p per litre), VAT is charged at 20% on the total price of your fuel—including the duty itself! This means that whenever wholesale fuel prices or retailer margins increase, the government's VAT take automatically increases alongside it.

Brand Leaderboard

Ranked by average price across all UK stations based on the latest data.

#1
Maxol29 stations
161.9p
#2
Texaco84 stations
167.9p
#3
Jet30 stations
167.9p
#4
Shell28 stations
168.9p
#5
TESCO255 stations
168.9p
#6
TEXACO111 stations
168.9p
#7
SAINSBURYS169 stations
168.9p
#8
MORRISONS163 stations
168.9p
#9
JET90 stations
168.9p
#10
VALERO87 stations
169.9p
#11
GULF69 stations
169.9p
#12
EG ON THE MOVE79 stations
170.9p
#13
Murco25 stations
170.9p
#14
ESSO686 stations
170.9p
#15
Gulf36 stations
170.9p
#16
Esso31 stations
171.9p
#17
BP472 stations
173.9p
#18
SHELL394 stations
173.9p

Who has the cheapest fuel in the UK?

Our live petrol and diesel brand leaderboard is updated daily using the latest Competition and Markets Authority (CMA) open data. We analyse thousands of forecourts across the UK to help you identify which major retailers and supermarket petrol stations consistently offer the best value at the pumps. Check back regularly to see if supermarkets like Tesco, Asda, Sainsbury's, and Morrisons are maintaining their price gap against premium brands like Shell, BP, and Esso.

Most Expensive Cities

The 3 most expensive UK cities for fuel. Ranking is based on the selected fuel's average price.

#1
Southampton
Petrol Average
174.9p
Vs National Avg
+3.6p
#2
Leicester
Petrol Average
171.9p
Vs National Avg
+0.8p
#3
Sheffield
Petrol Average
171.9p
Vs National Avg
+0.6p

Why is fuel more expensive in these cities?

Fuel prices in these top 3 most expensive UK cities often reflect higher local operating costs, reduced supermarket competition, and greater demand. Drivers in areas like London, Brighton, and other premium regions regularly see elevated petrol and diesel costs at the pump compared to the national average. Keeping an eye on localized price trends helps you avoid the most costly forecourts when planning your route.

Cheapest Cities

The 3 cheapest UK cities for fuel. Ranking is based on the selected fuel's average price.

#1
Belfast
Petrol Average
160.9p
Vs National Avg
-10.6p
#2
Bradford
Petrol Average
166.9p
Vs National Avg
-4.0p
#3
Leeds
Petrol Average
167.9p
Vs National Avg
-3.1p

Where is the cheapest fuel in the UK?

These top 3 cheapest UK cities consistently offer the lowest petrol and diesel prices, often driven by fierce competition among major supermarket brands like Asda, Tesco, and Morrisons. Drivers in areas like Belfast and Northern England frequently benefit from localized price drops. Monitoring these affordable regions helps highlight just how much you can save compared to the national average.

Premium vs Regular

Which brands have the highest markup for premium fuel? High price differences extract maximum margin from premium buyers.

  • Premium
  • Regular
162.9177.9192.9206.9ShellEg On The MoveBPEssoJetMorrisonsValeroGulfTexacoSainsburysTesco+22.0p+20.0p+19.0p+19.0p+18.0p+18.0p+18.0p+17.0p+16.0p+12.0p+10.0p

The Premium Tax

While supermarket regular fuels typically maintain a consistent difference under 10p per litre, major brands can charge significantly more. Our tracking shows which retailers are currently providing the best value for high-performance fuels, helping you avoid unnecessary markups.

More articles and features coming soon.